Article by Garrett French - WebProNews - 28-02-03
Hello Readers,
Last issue I said Google bought Blogger.com to increase pageviews, which in turn increases ad revenue. I still hold that this is their main reason for the purchase, but I’ve had some time to reflect (and read some other opinions…), and I?ve gained a better understanding of blogs as a media tool.
open ‘more’ for the rest of the article…..
Google also bought Blogger.com because information - about world events as well as business strategies and the latest Microsoft patch - often hits blogs before it hits anywhere else. And with the introduction of moblogging, blogs that are updated with text, voice, or even photos from cell phones, we’ll see an increasing number of blogs updated on the fly.
Blogs will increasingly become a key source of breaking news on the web as the ways bloggers can add updates increase. Google’s backing what may become the foremost source of up-to-the-minute information online. Now that’s smart.
Meg Hourihan is the former owner of Pyra, which owned Blogger.com before the Google buyout. Here’s her weblog: http://www.megnut.com
Here’s a CNet article on mobile blogging: http://news.com.com
In case you missed last issue’s editor’s note click here.
In more topical news, here’s the first paragraph from an article in MarketingSherpa: “according to US Commerce Department figures released yesterday, online retail sales leapt by 27% to $45.6 billion in 2002.” The article goes on to recap the eTail 2003 conference, and discusses the causes for this enormous increase.
You might want to check this one out: http://www.marketingsherpa.com
Today’s issue features article on business tools by Shahid Izhar, a WebProNews newcomer and tech-business veteran. I sent back the first and second drafts covered in red ink. Shahid persevered. I hope you find the third draft useful to the automation of your key business processes.
Best Wishes,
Garrett + WebProNews Team
By KAREN MANN, Raleigh News & Observer
What’s a blog? Not a new horror movie creature, something that chases Harry Potter, or low-fat diet fad. BLOG is short for “Weblog,” the latest thing in online communications.
When Cleveland native Emil Thomas Chuck, 30, accepted a position at Duke Medical Center in Durham, N.C., in 2001, he found that keeping up with friends and family back home ? repeating the same stories to different people ? was a bit of a hassle.
So he became a blogger ? he started an online diary.